sexta-feira, 26 de junho de 2009

A arte de Lasse Gjertsen

Lasse Gjertsen (born 19 July 1984) is a Norwegian animator, musician, and videographer known on YouTube as lassegg. He is best known for his short pieces "Hyperactive" and "Amateur", which string together short clips of video to create a unique form of video akin to stop-motion animation. His "Hyperactive" video has over 15 million views.

Gjertsen was born in Larvik, Norway. The 24 year old studied animation at Kent Institute of Art & Design in England, and at Volda University College in Norway. His time at Kent Institute ended with his teachers failing to appreciate his work, specifically Hyperactive.

Lasse originally submitted Hyperactive to YouTube after seeing a copy uploaded by another user with poor sound quality. Over the next six months Lasse uploaded 16 more videos, many created during his animation course. As of May 12th 2007 he has the 31st most subscribed channel, and four videos have been featured on the YouTube front page, Hyperactive, What The Fuck?, Amateur, and Sogno ad Occhi Aperti. While Hyperactive has been the most popular, Amateur was featured in an article in the online edition of the Wall Street Journal.

Another video by Gjertsen has also been featured on YouTube; "Hva faen, Speil?" in which he is looking into a mirror while some of the effects of LSD become apparent through very clever video and audio editing.

Lasse Gjertsen's video Hyperactive was nominated in the category Most Creative video in YouTube's 2006 Video Awards. The video achieved third place.

Hyperactive was copied by Cartoon Network in an advert for the show "Foster's Home for Imaginary Friends". Lasse initially considered legal action but after talking to a lawyer decided it would be too arduous.

It was also spoofed in an advertisement for the 3rd season of the FX TV show "It's Always Sunny In Philadelphia." Whether this was done with or without Gjertsen's permission is unclear.

Lasse Gjertsen is also the creator of the soundtrack of the Chaplin Snakker video's on YouTube. Chaplin Snakker is one of his electronic songs, in which the freedom- and awe-inspiring speech of Charlie Chaplin from his movie "The Great Dictator" (1940) is elevated by the use of music.

The YouTube success has resulted in offers from international companies like Chevrolet and MTV. However, Gjertsen publicly denounces the concept of advertising, considering it below prostitution, and has refused all such offers.

In addition to his video work, Lasse has a self-produced album of electronica music.

In 2007 Lasse worked on a two part music video collaboration, named Sogno ad Occhi Aperti, with the Italian Cellist Giovanni Sollima. This was presented at the 8th International Fringe Film Festival in Marzamemi, Italy. In the same year he directed the music video for the Swedish rapper Timbuktu's song "Get Fizzy".

Lasse Gjertsen´s myspace -
Lasse Gjertsen´s youtube -

* wikipedia